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Midway

SEPTEMBER 2010

Deggeller attractions, Salem Fair posting gains

Pam Sherborne - Amusement Today

Andy Deggeller, Deggeller Attractions, said the season has been going pretty well so far and the success of the Salem (Va.) County Fair, which ran July 1-11, has helped things run smoothly.

The Salem County Fair posted gains in both attendance and revenue for the second straight year in a row. Fair Manager Carey Harveycutter said 2010 attendance was more than 300,000 representing a nine percent increase of last year’s attendance.

Gross receipts for rides on the midway also were up, with a reported 10 percent increase over 2009.

“We changed our layout a little this year,” Deggeller said. “It was a good date for us.”

Deggeller said the carnival fielded 35 rides at the Salem date.

“We’re very gratified that we had this increase in attendance and I think a lot of that can be attributed to the fact that we didn’t raise any prices on the ride wristbands in an effort to keep things affordable,” Harveycutter said, after the fair. “We also extended ourselves a bit this year with advertising that attracted people from West Virginia, North Carolina, Richmond (Va.) and Charlottesville (Va.).”

Deggeller during, the first week of August, they had been plagued with temperatures of about 100 degrees for about two weeks.

“Ever since July 4, it has been really hot,” he said. “I think the heat does affect us some. People don’t want to come out during the day. But, during the week, the average opening time is about 5 p.m. On the weekends, when we open earlier, we make sure we have water coolers spread throughout the midway. We have about 20 water coolers for that.

“When we were in Salem, we bought some of those big cooling fans,” he said. “We put them under the office tent so our employees could come take a break from the heat.”

Deggeller Attractions has made some purchases within the last year. Those include Wisdom’s Viper and Orient Express that were bought in late 2009. During the winter of 2009-2010, the carnival purchased Zamperla’s Tea Cups and a Banana Squadron by Advantage Rides.

In August, the show was scheduled to be at the Fredericksburg (Va.) Agricultural Fair, July 30-Aug. 8; Howard County Fair, West Friendship, Md., Aug. 7-14; Prince William County Fair, Manassas, Va., Aug. 13-21; Rockingham County Fair, Harrisonburg, Va., Aug. 16-21; and the Maryland State Fair, Timonium, Aug. 27-Sept. 6.


READ MORE IN THE SEPTEMBER ISSUE OF AMUSEMENT TODAY


BRIEF

Solano County Fair starts anew, minus horse racing

Making the Solano County Fair a “true county fair” as opposed to a fair with horse racing made the 2010 fair a completely different fair than the 2009 fair, according to officials.

That difference, officials said, was one of the reasons the fair saw a 28 percent dip in attendance this year compared to 2009. Attendance this year, which ran June 23- 27, was slightly more than 35,000, compared to the approximately 49,000 fairgoers last year.

The fair ran a month earlier this year than last because horse racing dates didn’t have to be put into the equation. The Solano County Fair board had announced at the end of 2009 it wouldn’t feature live horse racing in 2010. The decision was based on declining attendance, revenue and horse population industry-wide.

Once that decision was made, moving the fair dates was a positive one.

“But, we still had a lot of competition,” said Debbie Egidio, fair spokesperson. “We had three fairs going on within a 60-mile radius at the same time. But, we were happy with what we got."

Butler Amusements, Fairfield, Calif., fielded the midway this year. This was the carnival’s second year.

 

 

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