Picsolve accelerates their digital strategy with an investment of over $13m from Moonray Investors, the proprietary investment arm of FIL Ltd
By AT Staff | November 22, 2013
LONDON – Picsolve, the premier image capture partner for the leisure and entertainment industry, is pleased to announce a further investment from owners Moonray Investors, the proprietary investment arm of Fidelity Worldwide Investment. This investment will provide the capital needed to further accelerate Picsolve’s mission to revolutionise the industry in the pursuit of truly connected Guest experiences and untapped revenue potential for its customers.
Moonray’s investment is part of a funding plan that started in 2011 to deliver a new vision of photography in leisure and entertainment. This next phase of investment is a testament to Picsolve’s achievements as it continues to drive an aggressive roadmap of best in class retail disciplines and technology innovation in both print and digital media.
Sebastian McKinlay, Moonray’s representative and Chairman of Picsolve, said, “We are delighted to be able to announce this further investment in Picsolve. It is a key step in accelerating its development in retail and digital propositions to consumers and helps drive long term growth.”
“As the media-rich, social online community comes of age we are pleased to be at the forefront of the development curve during these exciting times.”
Award Winning Technical Innovation
With 20 years’ experience, Picsolve is proud to have earned a strong reputation within the leisure and entertainment industry for delivering coherent operational solutions for complex environments. In particular, Picsolve’s developments have focused on using innovation and commercial acumen to satisfy the rapidly changing demands of consumers. With a strong foundation of expertise in designing end-to-end photo and video capture and distribution platforms to support great retailing experiences, Picsolve is increasingly connecting the entirety of a visitor’s journey with more interactive products.
GSX is one example of a recent and innovative product where Picsolve’s cutting edge Green Screen Experience is leading the field. This exciting new product has already been recognised by the attractions industry with the coveted International Association of Amusement Parks and Attractions (IAAPA) Brass Ring Award for Best New Product 2012, The innovative GSX green screen provides a real time interactive and immersive experience outputting to both photographic and video based products via Picsolve’s new for 2013 GSX to Video offering.
In addition, Picsolve launched its new global image cloud platform in July 2012 and this season this platform will power over sixty sites globally. This seamless platform is available on PC, Tablet and Mobile.